By R. Anthony Diaz |Asst. Features Editor| Ever wonder where all the men in cologne or watch advertisements come from? Well, I found them all. I know right? They were all tucked away in gorgeous Lugano, Switzerland, just walking around, trying on suits at Ermenegildo Zegna and of course discussing numbers and designing more watches. Lugano competes with Geneva for number two in the banking industry right after Zurich. It’s no wonder there are banks on every block, clocks on every corner and beautiful people everywhere. This city has a lake resort feel that incorporates century-old architecture with a Mediterranean flair. Aside from the fact that Lugano is known as a world … [Read more...] about Diaries of a Jet Setter: A guy’s guide to getting lost—Switzerland