Professor Lane Shefter Bishop is not your average professor. She also holds other professions, such as producing and directing film and television series.
Bishop began her work at Moxie Productions where she directed many television shows as well as six feature-length motion pictures for network companies such as ABC, Showtime, HBO and MTV.
Now, she is the CEO of Vast Entertainment, a book-to-screen company with several projects including feature films and TV series.
She has received numerous accolades for her work that include an Emmy, six Telly awards, a Videographer Award, three Communicator Awards, and many more.
A project that she did and is most proud of is the movie called “The Duff” (Designated Ugly Fat Friend), which was inspired by a book written by Kody Keplinger called “The Duff.”
The movie is about a senior in high school named Bianca who finds out the student body refers to her as “The DUFF” to her more attractive and popular friends.
Bianca’s long years with her childhood friends is quickly diminished when she discovers her official label as the Designated Ugly Fat Friend.
She hopes to find the confidence to overthrow the school’s ruthless label maker, Madison, by reminding everyone that no matter what people look or act like, we are all someone’s Duff, which is acceptable.
“I like material that makes a statement, that makes an impact on the world. I chose “The Duff” because it was the first relationship, young adult thing I had read that wasn’t like ‘Oh now she pulls the scrunchy out of her hair and takes her glasses off, and now she’s miss America and nobody noticed.’ Instead it was like ‘look, if I’m the Duff okay I’m going to be the best Duff on the planet.’ And I Ioved that message and I like material that has a message,” Bishop said.
Producer/directors create entertainment, while on the other hand Bishop wants to make an impact on your life to help you excel and reach your goals you desire.
While working here at CSUSB, she also plans to bring out the best out of her students through the work they are given.
“I really want to make sure that everybody gets practical knowledge, not only that you can use the day for when you leave campus. I really didn’t want to do the hey memorize this book and spit it back out to me on a quiz because thats what my film school was like and didn’t help me at all. I want these students to be able to leave here feeling like they can get a job in the industry,” Bishop said.
In her Communications 424 Film Analysis class, she has a reward system. When she recognizes a students progress, a “golden star” is given.
I know when someone recognizes my progress, my motivation grows higher to work pass my full capability.
It is the same for her students. She acknowledges their progress and rewards them for it.
It is awesome to have professors like that working here at our campus. She is here for the students and only wants to get the best out of them to give them the confidence to walk out with a degree and get the job that they worked for and deserve.
And when you achieve both, that is when you’ve really earned your “golden star”.
Be on the lookout for her very first published book called “Sell Your Story In A Single Sentence,” which comes out at the beginning of next year.