Kardashians cash in on Coyotes’ passion for fashion

By Lupe Duran | Staff Writer|

We all like to think that we have our own unique fashion sense and that we dress the way we do because it’s our style. The truth is, the way we dress, the way we do our hair, our choice on nail polish color, it’s all influenced by some outside source.

One major influence that’s been leaving their mark on the fashion scene and let’s be honest, just about every other scene is the Kardashians, who came into the spotlight back in 2007.

Kim Kardashian, along with sisters Khloe and Kourtney, are without question major fashion divas and they know it. They not only have their own clothing line at major retail stores like Sears, but they also own two stores in Calabasas and Miami.

The line contains animal print, jumpsuits, dresses, over-sized sunglasses, scarfs, hand-bags and jewelery. Anything you can think of, the Kardashians’ fashion line has it.

“I love their clothes,” said student Maribel Ramirez. “They get a little crazy with their patterns sometimes but you just need to know how to pull off the look.”

Clothing isn’t the only thing these girls are setting a trend on. A lot of girls love those Kardashian curls and both her and her sisters’ stunning make-up techniques.

“I always try to do my make-up like Khloe does hers, it’s always perfect for the occasion, “said student Jessica Romero.

“Keeping Up with the Kardashians,” the TV reality show that’s allowed the sister socialites and their family into our homes for the past five years is an insight into the family’s life but even more so gives viewers the chance to check out some of the outifits Kim, Kourtney and Khloe show off.

The show not only tips viewers on the girl’s fashion “do’s” but also on their fashion “don’ts,” as seen on various episodes when they make fun of their mother, Kris Jenner, for wearing some of the ridiculous outfits she wears and subtly pointing out to viewers what is and isn’t “fab.”

On the television show’s Facebook page, “Keeping Up With the Kardashians,” there are constant posts of the girls’ “outfit of the day” like Kim Kardashian in “all black everything” and “all white everything,”  both are looks that judging by user’s comments are just to die for.

Last week, Khloe was seen rocking some metallic nail polish from the “Kardashian Colors” collection in a few of the site’s photos and it seems like overnight everyone chimed into the neutral color metallic nail look.

Already hitting the racks is winter wear from the Kardashian line, which includes hoodies, sweatpants, and sweaters.

“I saw a shirt with a big shoe on the front of it and thought who would wear that, then I remembered I saw Kourtney wearing it in a picture online and remembered it actually looked really cute,” said a Sears shopper.

Goes to show how influential the brand name is, right?


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